It's still going to work the same method", my exasperated other half hissed into my ear as I grabbed containers after containers of some 'designer' tissue. Yes, for a graphic designer and writer who knows all about the kind of effort one puts into packaging and branding items, I sure fell for it. I am entitled to fall for nice product packaging, I have a dominating right to be human.
But they are so quite ... the product packaging. I swear!
They have the 'nature fan' packaging, the 'fruity' packaging, the 'lady on the go' product packaging, and then they have the 'kids' product packaging. I got 4 of each style plans and made a run for the counter with them with my shouting kids and exasperated partner running after me in sluggish movement.
Well, in this case, I was running for checkout with boxes of tissue paper with elegant packaging designs on them. If I didn't like the packaging designs so much, I would find it comical enough. However I am dead severe. In truth, I liked the packaging designs a lot, after using up all the tissues in the boxes, I would eliminate the styles and put it into my 'must keep for reference' clear folder. I don't keep a lot of things in there because I am quite selective about the designs that I like, however these product packaging designs made it. They absolutely did.
You see, this is the kind of thing that takes place when you put some effort into making your packaging design. Yeah, all of us have this in the back of our heads ... "Hey, it's PACKAGING! It's what's INSIDE that count. They're going to THROW the PACKAGING away. So, why garment packaging bag spend so much loan on the packaging?" Maybe you're also believing that the cash must go towards establishing better quality products ... for faster shipment choices ... or possibly the cash must go towards investing prospective clients to pricey suppers in Italian restaurants. It's your call, really.
The more effort you put into developing your packaging, more clients will take an appearance and stop at your packaging or what's inside the product website packaging. Now, does it make sense for me to state now that when they stop and take notice of your packaging, your possibility of getting them to buy your product increases?
You see, the function of product packaging is to get the consumer's attention. And without an electrifying product packaging, consumers are going to walk past the loads and stacks of other competitor items ... and yours ... without even knowing you're there! Your item is sitting there on a rack, for goodness sake, and the only weapon you have is to have a nice product packaging. You've won the very first round once they take an appearance and stop.
Think of it!
They have the 'nature enthusiast' product packaging, the 'fruity' packaging, the 'female on here the go' packaging, and then they have the 'kids' packaging. Well, in this case, I was running for checkout with boxes of tissue paper with expensive packaging designs on them. I enjoyed the product packaging develops so much, after utilizing up all the tissues in the boxes, I would cut out the designs and put it into my 'needs to keep for reference' clear folder. I don't keep a lot of things in there because I am pretty selective about the designs that I like, but these product packaging designs made the cut. The more effort you put into developing your product packaging, more consumers will take a look and stop at your product packaging or what's inside the paper packaging bag.